Comments on: Social Media For Business News Roundup – July 2009 http://www.makovision.com/social-media-for-business-news-roundup-july-2009 Real World Scenarios Thu, 30 Jul 2009 11:57:52 -0700 http://wordpress.org/?v=2.8.6 hourly 1 By: admin http://www.makovision.com/social-media-for-business-news-roundup-july-2009/comment-page-1#comment-10 admin Thu, 09 Jul 2009 13:35:24 +0000 http://www.makovision.com/?p=126#comment-10 There are plenty of examples of people using Twitter to find promotions. There are also plenty of small businesses that "get it" and are using it to promote daily specials, updates, and have conversations. More and more people are turning to Twitter for breaking news and product reviews every day. Mashable recently published an article identifying the threat Google is receiving from Twitter (instantly search able topical conversations on events, products, and entertainment) and Facebook (insane amounts of targeted data for serving ads). In my opinion, users will go where they get the most timely, relevant and useful information. As Twitter tools become more elegant I think you'll see the barrier to entry for more users lessen and the user base continue to grow. Regarding spammers, they will always be where there are lots of people. The tools will evolve to keep spammers out of the timeline as the pressure from spammers increases. It's still a new medium, really. Give it time. There are various uses for Twitter. It's strength is enabling conversation and interaction. But it also works simply as a way to announce stories like Mashable and CNN do with their Twitter accounts. If you know what your end goal is for your Twitter account their is really no wrong way to use it (except spam) if it helps you reach your intended audience. The main CNN account simply lists stories, but dozens of reporters have Twitter accounts where they do engage in conversation. Hope that helps. Those are my thoughts anyways. There are plenty of examples of people using Twitter to find promotions. There are also plenty of small businesses that “get it” and are using it to promote daily specials, updates, and have conversations. More and more people are turning to Twitter for breaking news and product reviews every day. Mashable recently published an article identifying the threat Google is receiving from Twitter (instantly search able topical conversations on events, products, and entertainment) and Facebook (insane amounts of targeted data for serving ads). In my opinion, users will go where they get the most timely, relevant and useful information. As Twitter tools become more elegant I think you’ll see the barrier to entry for more users lessen and the user base continue to grow.

Regarding spammers, they will always be where there are lots of people. The tools will evolve to keep spammers out of the timeline as the pressure from spammers increases. It’s still a new medium, really. Give it time.

There are various uses for Twitter. It’s strength is enabling conversation and interaction. But it also works simply as a way to announce stories like Mashable and CNN do with their Twitter accounts. If you know what your end goal is for your Twitter account their is really no wrong way to use it (except spam) if it helps you reach your intended audience. The main CNN account simply lists stories, but dozens of reporters have Twitter accounts where they do engage in conversation.

Hope that helps. Those are my thoughts anyways.

]]> By: bradleybradwell http://www.makovision.com/social-media-for-business-news-roundup-july-2009/comment-page-1#comment-9 bradleybradwell Thu, 09 Jul 2009 03:15:34 +0000 http://www.makovision.com/?p=126#comment-9 I'm really starting to doubt Twitter as a legitimate tool that can be used by businesses. Sure it has the user base, but i'm not sure that Twitter users really use Twitter for finding promotions, rather than content and news stories. And with the increasing amount of spam I'm beginning to sense that there will be a major movement of people leaving Twitter. Another thing that I'd like to point out is the fact that businesses aren't using Twitter for what it is. By this I mean that the only posts they Tweet seem to be a sales pitch for one of their products. For example, CNN and their anchors only post articles from their website. In my opinion, this is the wrong thing to do whether you're CNN or a small business. I’m really starting to doubt Twitter as a legitimate tool that can be used by businesses. Sure it has the user base, but i’m not sure that Twitter users really use Twitter for finding promotions, rather than content and news stories. And with the increasing amount of spam I’m beginning to sense that there will be a major movement of people leaving Twitter.

Another thing that I’d like to point out is the fact that businesses aren’t using Twitter for what it is. By this I mean that the only posts they Tweet seem to be a sales pitch for one of their products. For example, CNN and their anchors only post articles from their website. In my opinion, this is the wrong thing to do whether you’re CNN or a small business.

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