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I know of an organization that has a 10,000 page website. A little over 100 of those pages represent 25 percent of visits. Many of the other pages have never been read. Initially, the organization invested as much time and expertise in writing the 100 killer web content pages as the other less important 9,900 pages.
If you can develop the skill to identify those five killer web documents, polish them until they shine, and publish them separately from the other 95, you have a very bright future in front of you.
Continue Reading "Web content management is not data management"
Posted by Don at May 23, 2005 06:24 AM
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